Selling Guide
Selling your home is one of the biggest financial decisions you'll make. With 19 years of experience and 700+ homes sold across York Region, Durham Region & Simcoe County, I bring the strategy, marketing, and negotiation skills to get you the best result — with the least stress.
Get Your Home Evaluated
My Approach
Every home I list across our service areas gets a comprehensive marketing strategy — because one-size-fits-all doesn't cut it. From Newmarket townhouses to Vaughan luxury properties, the strategy is tailored to your community and your home.
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We have a comfortable, honest discussion on pricing based on real market data. No inflated promises — just an accurate assessment of what your home will sell for.
02
Minimal but impactful. My staging team gives your home a touch of class that attracts buyers and makes your listing stand out online and in person.
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One day after signing, your home is everywhere — MLS, social media, targeted digital ads, professional photography. Maximum exposure from day one. As an A.I. Certified Agent (KREM Institute), I leverage artificial intelligence for smarter targeting, better data analysis, and more efficient marketing.
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Multiple offers? I know exactly how to handle them. I negotiate with skill to present you with the best possible offer — price, terms, and conditions.
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I handle every detail through closing, keeping your needs in mind every step of the way. No surprises, no stress — just a successful sale.
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From listing to sold, I'm with you every step of the way. My clients are never left wondering what's happening — communication is constant and clear.
700+ homes sold across York Region, Durham Region & Simcoe County. Nobody buys or sells more houses in EG.
"The marketing plan was well thought out and professional. One day after signing the listing and placing the sign on the lawn the house was everywhere on the Net. We had multiple showings and multiple offers. Lee handled the negotiations with skill and presented us a very good offer."
Seller Questions
I provide a thorough market analysis using comparable sales, current market conditions, and your home's unique features. We'll set a realistic price that attracts buyers and maximizes your return.
Every property is different, so I never make blanket timeline promises. What I do is create a custom marketing plan for each home — professional photography, targeted digital advertising, MLS exposure, social media campaigns, and my extensive network — all designed to maximize visibility and attract qualified buyers. The goal is positioning your home to sell for the best possible price, not making it fit a predetermined timeline.
My negotiation skills are one of my biggest assets. I don't just accept the first offer — I work to get you the best terms and price possible.
I minimize disruption to your life. We'll coordinate showings that work for your schedule and use digital tools to make the process as painless as possible.
Seller Questions
Start with a market analysis. I'll assess your home's value using comparable sales and current market conditions, then create a tailored pricing, staging, and marketing strategy — professional photography, targeted digital advertising, MLS exposure, social media campaigns, and my network — all designed to maximize visibility and attract qualified buyers for your property, whether you're in East Gwillimbury, Newmarket, Vaughan, Markham, Aurora, or anywhere across York Region, Durham Region & Simcoe County.
Every home is unique, but I provide a thorough market analysis using comparable sales from the last 3–6 months, current conditions, and your home's features. The value depends on your specific community, property type, and condition — I give you an honest range based on real data so you can make confident pricing decisions.
Beyond my commission, budget for legal fees (~$1,500–$2,500), potential staging costs, minor repairs, and capital gains tax considerations if applicable. I provide a clear net proceeds estimate before you list so there are no surprises.
Price it right from day one, prepare it to impress with professional staging, market it aggressively across MLS, social media, and digital ads, and negotiate with skill. This formula — executed by an experienced agent — consistently gets results above asking.
Lee Lander has been the #1 Realtor in East Gwillimbury for over the last ten years and sells more homes than any other agent in the area — often by double. But her reach extends across all of York Region, Durham Region & Simcoe County. With 19 years of experience, 700+ homes sold, $500M+ in volume, and A.I. Certified Agent credentials from the KREM Institute, her track record speaks for itself.
Let's have an honest conversation about your home's value and the best path forward.